Digital Marketing

Google is making it easier to move data from Software as a Service (SaaS) applications to its BigQuery big data platform with the new BigQuery Data Transfer Service.

The new service will automate the migration of data from these apps into BigQuery in a scheduled and managed manner, according to a Google blog post. So far, the service will support data transfer from AdWords, DoubleClick Campaign Manager, DoubleClick for Publishers, and YouTube Content and Channel Owner Reports, the post said.


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